SE

LOVISA EKELUND

Arbeten

Om mig

Visit Denmark

Visit Denmark

Brief

Fiktivt grupprojekt

Tourism Pages is an informative website about the country's various offerings, including activities, environments, and cultural sensations. Our mission was to bring out the Danish identity, reflect it, and improve the previous tourism site.

How can we further reflect the Danish identity in the design of the tourism site while making it informative yet easy to navigate?

Design och kreativ ledning

Josefine Flodén, Lovisa Ekelund , Rebecca Bodin, Robin Hellman

Josefine Flodén, Lovisa Ekelund , Rebecca Bodin, Robin Hellman

Solution

Denmark is a country with many different regions that together showcase the nation's unique character. The challenge is to bring these parts together to capture and express the Danish spirit. We have therefore chosen the guiding values of playfulness, safety, and tranquility. These words reflect Denmark's nature, society, and culture.


The country’s coastal environments and famous cultural elements like Lego and H.C. Andersen are well-known, as are its contributions to the design world. Danish culture, particularly the renowned concept of "hygge," are important aspects that create a sense of warmth and community. By focusing on playfulness, safety, and tranquility, we aim to capture what makes Denmark so special.

Webbsidan betår av fyra sidor, landningssida, Places to go, Things to do och About Denmark. Sidorna har designats för att spegla den danska identiteten samt med tagit med grafiska element som ska förstärka känsla ytterligare.


Vi har strävat efter att layoten ska vara informativ, lätt navigerad, men samtidigt ska inte bli för upprepande så användaren tappar intresse.

Desktop

The website is made up of four main sections: the landing page, Places to go, Things to do, and About Denmark, along with subpages for various articles. The design of these pages reflects the Danish identity and incorporates graphic elements that further reinforce this atmosphere.


Our goal was to create a layout that is both informative and easy to navigate, while also ensuring that it remains engaging and avoids becoming too repetitive, so users stay interested.

Mobilversion